SWIFT PERSPECTIVES

“A Business with no sign, is a sign of no business…”



With over twenty years in the graphics industry working with hundreds, possibly thousands of different businesses. One thing that I can say with great confidence is, “A business with no sign, is a sign of no business.”

A building or lobby sign is something a business needs. However, today an argument can be made that a clean easy to navigate website is just as important. Many businesses small and large still consider their web presence more like a virtual business card and fail to take advantage of all of the amazing opportunities there are.

Your web presence is most likely to be the first place a new client is introduced to you or your business.

  • What does your first impression look like?
  • Is your contact information easy to find?
  • Is your content up-to-date, fresh and relevant?
  • Do you describe your business products and services well?
  • Would you do business with your company after a first look?

If any of your answers are not positive, then it might be time to spend some time updating your website. Web Development is certainly something that Swift Business Solutions does. However, we are more focused on assisting our clients on updating and keeping their website up-to-date.

Showcasing projects that you have recently completed in your gallery/portfolio is one of many great ways to keep your client and first time visitors tuned into how you are shaping your industry. It is important to show that you and your company are an authority in your field.

There are no “silver bullets” for SEO (Search Engine Optimization).  However, fresh content is something that every professional web development company will tell you  is a must to rank well on Google, MSN, Yahoo and all of the other search engines. Although, any professional web marketing company will confirm that your content being updated frequently, several times a month if possible, is very beneficial.

Swift Business Solutions is actively seeking companies that would like assistance in maintaining their web presence. Does your website need to be updated or content refreshed? Take advantage of our offer for a Free Consultation to review, discuss and develop a Swift plan of attack to bring your website to a position that you, Google, MSN and Yahoo can smile about and cause people to talk about.